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Embed circular innovation at the heart of your business


What is it?

Circularity thrives when purposefully integrated into the core of your business.  Crafting a successful circular strategy demands well-informed choices from conception and design stages to the entire life cycle of products and services. UpThink helps in crafting roadmaps, identifying opportunities and prioritising actions to drive transformation.

Who is it for?

Embedding circularity benefits all organisations from corporates, to SMEs, and scaling entities, eager to embrace circular strategies and lead in sustainability. We tailor our offerings to meet your specific needs, whether you're starting or well on your sustainability journey.


How Does It Work?


Circular Business Model strategies, tailored to your needs and goals, can include:

  • Sustainable design considerations

  • Material and environmental impact factors

  • Circular supplies for closed loops

  • Waste reduction through resource recovery

  • Product-as-a-service or sharing platforms

  • Emphasis on reselling, repairing, reusing, and remanufacturing

  • Minimising resource use through dematerialisation

  • Sustainable waste recovery solutions.

Learn more about how we can help.

Book a 15 minute call at a time that suits you.

Think. Circular. Growth.